The menu is a printing product that is first looked at in places such as cafes and restaurants for those who want to eat or eat. Briefly refers to the food list. Meals are included with their prices, often on menus. It is used to describe the list of products and dishes to be served in the kitchen. When customers come to a food and beverage place such as a restaurant or a café, they expect to see the menu first, and this menu offered to customers is almost as important as food and drinks in the customer's satisfaction. There are many types of menus. There are many types of menu printing and the choice between them is made according to the width of the menu and the design preference of the space. Prestige menus are better quality than other menus. These menus differ from other menus in terms of the materials used in production.
Choosing appropriate to the corporate image is valid within the menus. The use of prestige menus is generally preferred by those who own a large restaurant or business. Prestige menus add institutionalism and professionalism to businesses with its quality structure. These menus display an extremely impressive and marginal appearance with the materials used and extra workmanship compared to other standard menus. Prestige menus are products suitable for use after printing. It is possible to use cellophane coating and lacquer applications in these products. Of course, the most important thing in the application of post-printing processes is the paper type. Lacquer can be applied in accordance with the selected paper type. Cellophane and lacquer add shine to the product and are also applications to increase its durability. Lacquer is an application that makes the design look more elegant and aesthetic. Lacquer application can be applied to the product completely as well as partially and there are various types. The lacquer application suitable for the design can be preferred in menu printing. These are partial lacquers and relief lacquers:
Partial lacquer is a technique applied to a certain area on the menu surface with glossy cellophane, ensuring that the applied surface is bright. It is applied to the desired area on the certificate. The brightness of this region with Partial Lacquer provides attention to the text or visuals in the region. With the application of embossing lacquer, embossing can be applied to a desired area on the certificate. The application called embossing lacquer, on the other hand, is a technique that is obtained by applying bright cellophane twice to the designated area and looks more distinct. It adds attention to the application area and also provides a textured structure. Companies that want a difference in design and want to get a quality look can use these post-printing processes.
There are points to be considered in the design for the prestige menu:
• The first important point for prestige menus is the visuals to be used in the menu. The product photos to be used in the menu should be taken specially for the menu and of professional quality. It is not preferred to use ready-made, stock or stolen images in menus. It is necessary to avoid such situations that damage the corporate image. Using ready-made visuals will damage the corporate image.
• The image quality is an important detail as well as the authenticity of the visuals to be used in the design. It is necessary to use images such as logo and food photos to be used in the design in high resolution. Otherwise, the bad images in the printing will cause the menu to be perceived as poor quality and sloppy.
• Another issue is the subject of colors to be used in the menu. While making the color choices in the design, attention should be paid to the integrity of the menu and the space. The colors used in the menu should be suitable for the corporate structure of the brand (colors, decors, lines). Menus should have an informative design that is stylish, yet simple, easy on the eyes.
Prestige Menu Factors Affecting the Cost of Printing
Number of menus to print
Menu print size
Prestige menu pages
Paper type to be used in menu production
Paper weight to be used
Color Option (One color \ four colors)
Extra workmanship after printing is the factor that changes the cost.
In the menu prints that will reflect your corporate image, high quality and suitable prints should be preferred. Prestige menus are among the products evaluated in the category of corporate products. Therefore, the print quality will reflect the corporate image. Menu design, print and material quality directly affect your sales. For this reason, restaurant and cafe-type enterprises attach importance to both menu design and menu printing quality. As Eymen Agency, we take care to make quality prints with our long years of experience. At eymenajans.com, you can quickly have the menu prints you want with the opportunity to order online at any time.
If you want to work with its expert and experienced team, eymenajans.com is just a click away.
What Should Be Considered Before Ordering Prestij Menu Prints?
• After determining the size, the design should be created. In order to prevent errors that may occur in printing, a tailor-made design should be made.
• Text styles to be used on the menu should be easy to read, and font sizes should be used so that the customer does not have difficulty in reading while examining the menu.
• Color selection should be made by considering the design of the area to be used. Harmonious colors increase the corporate image.
• The visuals to be used in the Prestige menu must be of original and professional quality. High resolution images should be used.
• In Prestige Menu design, an appropriate design can be created by examining ready-made designs on the internet.
• If you have difficulty in creating Prestige Menu, you can use ready-made templates or if you say you want a special menu design, you can safely benefit from the expert and experienced design support team of eymenajans.com.
Information requested in the design:
• Menu pieces information
• Menu size information
• The weight and type of paper to be used
• Number of pages
• How many colors will be printed
• Whether it is cellophane
• From the extra labor after printing;
• Local or Partial Coating
• Seersucker (embossing)
• Special cut
• It is requested whether there is a foil printing (silver, gold).
